Saturday, December 8, 2007

Earwear

About EarWear

There's just no reason why a hearing aid has to look like medical appliance.
Just like eyeglass frames have transformed a vision aid into a fashion accessory, EarWear® fashion hearing aid covers are stylish and fun to wear.

EarWear® comes in a wide variety of terrific colours and styles so you can match your outfit or your hairstyle easily. They're light, inexpensive and the expandable fastening fits every size of hearing aid safely and comfortably.

Mimi Shulman

Conceived in 1992, EarWear® is the brainchild of Mimi Shulman. Mimi is hard of hearing and wears hearing aids herself, so inventing EarWear® has been a labour of love for her. Mimi designs all the EarWear® fashions and with her considerable professional experience as a designer and producer of fashion jewellry, its no wonder EarWear® designs are so fresh and fun.

With Mimi Shulman's determination, EARWEAR has become a reality. Hard of hearing from birth herself, Mimi had the insight to realize better than anyone the stigma attached to those who are hard of hearing. However, she also had the talent and design experience to do something about it.

Trained as a jeweller with over thirty years of experience she spent 3 years developing the first 15 designs and creating the small company - EarWear. Reponse was immediate and widespread. People "got it".

Through EarWear, Mimi hopes to change the perception of the hard of hearing by presenting a positive visual image of the assitive device -the hearing aid. She is helping hearing aids take the same route that glasses did, from coke bottle to fashion statement. Now people can make a more personal statement with EarWear and society can view hearing aids in a less clinical and more fashionable light. Hearing loss is not just something that occurs with aging. It affects every age group. Everyone knows someone who should be wearing a hearing aid but won't because of the stigma, because they fear being seen as less intelligent or somehow incapable. Many people are missing out on the joy of everyday communication and interaction. They'd rather deny or hide their hearing loss and try to pass as hearing instead od doing something about it.

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